Hammerhead

Hammerhead is a technology company with a mission to inspire and empower all people to unlock their athletic potential through cycling.

Hammerhead was founded in 2013 by Pete Morgan (CEO) and Laurence Wattrus (Chief Technology Officer). During a 3,000-mile ride across the United States, Pete realized that the bike computer market was not meeting the needs of cyclists. Pete joined forces with lifelong cyclist, engineer and childhood friend Laurence to bring his vision of the future of cycling to life. The core needs of the cyclist have guided, and will always guide, Hammerhead's priorities.

The first version was brought to market through crowdfunding. Version 2, the Karoo2 followed several years later. Regular feature and product updates show that Hammerhead is in full development.